Editorial playbook
UnitFlow Editorial Playbook
UnitFlow is maintained by Codtive LLC's research team. We operate like a reference publisher, documenting every change and citing authoritative sources.
Accuracy over speed
We trace every conversion factor to a primary standard such as NIST SP811, ISO/IEC 80000, or regional government references.
Explain the “why”
Beyond raw numbers, every guide must describe use cases, formulas, and pitfalls drawn from real experts (engineers, chefs, educators).
Visible changelog
Each landing page includes an updated-on timestamp plus a summary of what changed.
Review workflow
Research: Gather SI documentation, industry manuals, and peer-reviewed references.
Technical validation: Recreate conversions in code and unit tests, then compare against third-party calculators.
Editorial pass: Ensure copy answers intent, includes examples, and avoids generic filler.
Compliance review: Confirm ad placements meet AdSense policies and user experience standards.
Publish & monitor: Add to sitemap, set reminders for quarterly review or when standards change.
Update cadence
Core calculators
Quarterly review or immediately after SI/ISO announcements.
Currency data
Live API plus weekly sanity checks against IMF reference rates.
Guides & FAQs
Bi-monthly editorial sweep for freshness, intent changes, and UX feedback.
Primary sources & citations
Each guide references at least two primary or governmental datasets. Below are the baseline sources we rely on most:
- NIST Special Publication 811 – Guide for the Use of the International System of Units (SI)
- Bureau International des Poids et Mesures (BIPM) SI Brochure
- ISO/IEC 80000 Quantities and Units series
- USDA FoodData Central (for culinary weight-to-volume references)
- World Meteorological Organization Guide to Instruments and Methods of Observation
- King Arthur Baking Ingredient Weight Chart
Have a more recent reference? Email support@codtive.com and we'll review it.